Career overview: Prior to founding Vivisum, Dan spent his entire career in a variety of market research and consulting roles, and starting Vivisum was a natural fusion of those two paths.
Areas of Expertise: Dan specializes in creating multi-phase research programs that combine quantitative, qualitative and strategic facilitation methodologies. He is passionate about providing customer insights that enable companies to develop innovative products and engaging brands. Dan’s work has focused primarily on the pharmaceutical, financial services and technology industries.
Favorite Business Book: Anything by Jim Collins. Unlike most business books which use hundreds of pages to communicate well-worn business truisms, Collins’ books are rigorously researched and convey genuine insight. Also, Peter Senge’s books. Senge’s ideas on management, philosophy and ethics were seminal to Vivisum’s foundation.
Outside of work: Dan is devoted to his wife, Casey, and his two daughters, Ava-Marie and Senzie. When he’s not spending time with his family, Dan is probably locked away in a quiet room reading a book or practicing ‘meditation in motion’ (otherwise known as running).
Career overview: Ellen developed her research skills conducting several anthropological ethnographies on food systems, as well as consulting with non-profit organizations in North Carolina. Before coming to Vivisum, Ellen received her BA in Anthropology and Linguistics from Wake Forest University and her MA in Management from the WFU Schools of Business.
Areas of Expertise: Ellen combines skills in ethnographic research and business consulting that provides a distinctive insight into complex research problems. Her research experience encompasses a wide range of fields, including technology, healthcare and non-profits.
Favorite Business Book: Me to We: Finding Meaning in a Material World by Craig and Marc Kielburger.
Outside of work: Ellen enjoys exploring and hiking trails with her self-esteem-challenged dog, Tulip. A foodie, she also loves experimenting with recipes and supporting local food initiatives in her community. Ellen is also an avid yogi and makes up for an unfortunate lack of skill and balance with a genuine love for the practice.
Career overview: Patrick graduated from University of North Carolina Chapel Hill, majoring in Economics and minoring in Philosophy, Politics and Economics (PPE). Before coming to America, he grew up in several different countries around the world which exposed him to a diverse cultural background. Patrick learned a hard work ethic by volunteering for Royal National Lifeboat Institution and honed fine market research capabilities by working in Vietnam for a startup social networking company.
Areas of Expertise: Patrick specializes in market research moderation and project management. He has experience in human factors and usability studies in the pharmaceutical industry.
Favorite Business Book: Predictably Irrational by Dan Ariely. This book gives an insight into the field of behavioral economics and how we can measure unpredictability
Outside of work: Patrick loves to travel and hang out with his friends. He is an avid sports fanatic and strongly supports Manchester United and the Dallas Cowboys. Patrick enjoys following the accelerating prominence of e-sports and explaining to everybody what e-sports are.
Career overview: Before joining the Vivisum team, Kelly was the Executive Director of Nourish International, a sustainable development and social enterprise focused NGO with chapters on 60 campuses and partners in 28 countries. Prior to her five years of service at Nourish International, Kelly served as the Manager of Development and Communications at Urban Ministries of Wake County, a human services organization, based in Raleigh, NC that operates a free medical clinic, food pantry and shelter for more than 24,000 people a year living in poverty. Kelly has dual degrees from the University of Chapel Hill at North Carolina in Economics and Dramatic Arts. She has been recognized as one of the TBJ’s 40 Leaders under 40 and as the co-host of the Millennium Campus Conferences in 2014 and 2015 at the United Nations. She also serves as a co-founder of the Raleigh Hub of the World Economic Forum in her spare time. It’s safe to say that Kelly’s passion for market research and strategic consulting comes from finding insights and providing support for businesses on the front lines of impact.
Areas of Expertise: Kelly’s extensive background in nonprofit management with respect to the fields of Human Services, Healthcare, and Leadership Development have afforded her an expanse of skill sets across many fields including strategic consulting, project management, PR, marketing, and business development.
Favorite Biz Book: Good to Great by Jim Collins.
Outside of Work: Kelly enjoys volunteering her free time with local non-profits, spoiling her dog Violet with nature walks, and hosting dinner parties for interesting guests with her partner in life and husband Bob.